Are you a motivated, data-driven marketer looking to make a real impact? Does the thought of redefining the Malaysian payments landscape excite you? Keen to be a part of an energetic team delivering game-changing solutions?
We at Curlec are looking for a Performance Marketing Specialist to join our growing team of passionate changemakers who are determined to drive digital payment transformation in Malaysia. As an employee, you’ll be empowered by our community work culture where everyone has the autonomy, support and resources to do their best.
Plan, manage, optimise, and execute digital marketing campaigns across social media, SEM & display campaigns to generate leads and increase brand awareness from spending while keeping to monthly ROI targets.
Monitor results daily and focus on the key metrics of the ad performance
Work closely with the head of marketing to work out advertising strategies
Manage all performance marketing campaigns
Working with UTMs, Facebook Pixels, Google Analytics, Google Tag Manager, etc
Run and analyse results of A/B tests
Analyse industry and competitor trends to identify new digital marketing opportunities
Analyse and provide reports and insights to improve performance continuously
Staying up to date with the latest advances in the industry and identify new opportunities
Reporting - Monitor and report campaign progress- suggest ways to improve /experiment.
CRM - Manage Curlec’s Hubspot Database
Website management - Managing Curlec’s website
At least 3 years of experience working on performance marketing with proven performance result in the B2B industry. Agency experience is an advantage
Solid experience on major Ad platforms such as Google Ads (SEM, Display, Video), Linkedin Campaign Manager, and Meta Ads (Lead Generation, Conversion)
Experience in media buy planning, metric forecast, ad settings, and ad optimisation performance
Experience in analytics and tracking tools (UTMs, Facebook Pixels, Google Analytics, Google Tag Manager, etc)
Digitally savvy, current on market trends and emerging platforms
Effective communication and writing skills (English)
Meticulous, sharp, and analytical
A self-driven, keen learner with a positive attitude
Have a good eye for visual content. You don’t have to be a graphic designer but you will need to know when something looks great
Entitled to Curlec ESOP
Large amounts of autonomy and empowerment in your work
Flexible working hours and location
Opportunity to join an award winning startup that is now part of the Razorpay group, one of the fastest growing fintech companies in the world
Grow with us. Working in the intersection of Fintech and SaaS, you will have the opportunities to grow in this thriving sector
If you think this description has you written all over it, we’d love to hear from you! Click the button below to apply.